“I would love to give my kids a big, big Christmas and buy lots of toys and all that stuff. But I just can’t.”
Within the 10 x 15 block area known as Fort Greene and Clinton Hill, Brooklyn, user-generated review website Yelp lists a whopping 2,339 business, services, and other locations with ratings of one to five stars. Given the fact that Yelp is one of the most popular sites in the country, the overall star rating generated by individual reviews can have a significant impact on businesses: an increase of one star can mean an extra 5 to 9 percent revenue for a businesses. But even people with local establishments that are reviewed generally well, have mixed feelings about Yelp and other internet review sites.